Search for your most important keyword phrases. Look at your competitors’ titles and descriptions. How do yours compare with theirs? Make sure your titles and descriptions are more compelling and designed to grab the visitors’ attention immediately. Ask for several people’s opinion on this — your opinion may be too biased.
If you’re just listing keywords [...]
Entries Tagged as ‘Uncategorized’
October 27, 2009
Investigate competitors keywords
October 26, 2009
Most important keyword phrases
Search for your most important keyword phrases.
Are your rankings “above the fold,” meaning before you scroll down on the page? If not, work hard on getting your rankings above the fold.
That’s the most important “real estate” on a Web page.
Your next SEO Tip will arrive soon.
October 23, 2009
Links to interrior pages
Are you working toward getting links to your interior pages?
If any of your interior pages are of particular importance to you, work on building some link popularity to those pages individually.
Remember: link popularity is “page specific,” NOT “site specific.”
Your next SEO Tip will arrive tomorrow.
October 22, 2009
wd: SEO Tip of the Day
At the bottom of your pages, do you have a straight text link pointing back to your home page? Does it say “home”? If so, this isn’t helping your site with internal link reputation.
Change it to “keyword phrase home” (IF it sounds appropriate to do so.)
In other words, use your keyword phrase in the link [...]
October 21, 2009
Robots.txt, how to set it up
Do you have a robots.txt file set up on your server? Here’s what Google says in their Webmaster Guidelines:
-Make use of the robots.txt file on your web server. This file tells crawlers which directories can or cannot be crawled. Make sure it’s
current for your site so that you don’t accidentally block the Googlebot crawler.
Visit http://www.robotstxt.org/wc/faq.html [...]
October 20, 2009
Do you have sitemap?
Do you have a site map on your site?
In Google’s Webmaster Guidelines, they suggest that you use a site map, so set one up immediately! There are many excellent programs that will create site maps for you. Put a link to your site map on every single page of your site, and link to your [...]
October 18, 2009
Use only one h1 tag
Use only one
tag per page, and use your keyword phrase in the tag. Use it toward the top of the page. Make sure it captures your visitors’ attention
as soon as they land on your site.
Also, make sure your first paragraph or the first words you use are interesting
and designed to hold your visitors’ attention.
If [...]
October 16, 2009
Give benefit in the title
Another tip on freshening up some of your Title Tags. Think about this one. Is there a place you could lift a testimonial to the Title?
These usually are focused on improved results.
-Download your programs 84% FASTER with Download Magic
-Improve your memory by 200% with flash cards
You may generate more response because you put a benefit [...]
October 6, 2009
Topic focused directory
Here is a bonus tip for those of you who enjoy writing your own high quality articles.
Chances are, if you have ever done any article marketing you already know the power of submitting a well written article to a niche or very topic focused directory geared to a specific purpose.
For example, one of my personal [...]
September 8, 2009
Who is your target audience?
Who is your “target audience”? When you write your Web site content, who are you focusing it on?
Have the search engines ever purchased anything from you? Forget the search engines! Focus on your customers! When you write content, write valuable content focused on your customers.
Focus on one topic (keyword phrase) per page only.
Your keyword-containing tags [...]
